Wilderness Wear

Wilderness Wear, based in Victoria, Australia, is a pioneer in the realm of outdoor apparel and fashion. Our commitment to excellence is evident in the top-quality outdoor clothing we design and manufacture. We take pride in crafting products that adhere to globally recognized standards, catering to the diverse community of outdoor enthusiasts worldwide.

Specializing in Australian Merino wool, our clothing combines durability, softness, and lightweight comfort. Whether it's winter warmth or summer coolness, our Merino wool clothing adapts to all seasons.

Our diverse product line includes exclusive Merino wool socks, Bamboo Socks, Base Layers, Hybrid Base Layers, Activewear, Thermals, and Accessories. Wilderness Wear is honored to hold accreditation from Ethical Clothing Australia (ECA), a testament to our unwavering commitment to ethical and sustainable practices.

Established in 2000, Wilderness Wear has evolved into an industry leader with its roots firmly planted in Victoria, Australia. The acquisition of our current office, factory, and warehouse site in 2000 marked a pivotal moment in our journey.

The completion of our state-of-the-art facility in 2002 coincided with the conceptualization of new product lines. Research and development have become integral to our ethos, with a keen focus on materials, design, and technology.

Embracing the properties of Superfine Merino wool, Wilderness Wear has solidified its position as a trailblazer in the competitive market, continuously innovating to meet the evolving needs of our discerning clientele.